Case Study

Youtube Packaging Tip #13: Contrast in Thumbnails

May 6, 2026

May 6, 2026

Thumbnails need contrast to guide the viewer’s eyes

3 types of Contrast:

Luminosity Contrast: Lights vs Darks

Saturation Contrast: Colours vs Greyscale

Hue Contrast: Complementary Colours

Most high CTR thumbnails have very obvious contrast separation